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3,000 B2B appointments at ‘Amazing Thailand Experience Forum 2024’

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The Amazing Thailand Experience Forum 2024, organized by the Tourism Authority of Thailand (TAT), wrapped up with 3,000 B2B appointments. The event was held from 13-20 January and aimed to showcase luxury travel experiences and sustainable tourism practices to North American advisors. It brought together 35 qualified luxury travel advisors from the United States and Canada. The event demonstrated TAT’s strategic focus on high value and sustainable growth in the tourism sector, with a goal to welcome 40 million foreign visitors and generate 3.5 trillion baht in revenue.

The forum provided a platform for TAT to highlight Thailand’s luxury travel experiences and sustainable tourism practices to a targeted audience of North American advisors. This is in line with the Thai government’s ambition to boost the tourism sector while promoting sustainable growth. The event included at least 3,000 B2B appointments, emphasizing TAT’s commitment to promoting high-value tourism experiences and fostering sustainable tourism practices.

The Amazing Thailand Experience Forum 2024 aimed to promote Thailand as a luxury travel destination and showcase sustainable tourism practices to North American advisors. This aligns with the Thai government’s goal to attract 40 million foreign visitors and generate 3.5 trillion baht in tourism revenue. The event served as a platform for TAT to connect with qualified advisors from the United States and Canada, emphasizing the country’s commitment to high-value and sustainable tourism growth.

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